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Category: Client Alerts

How Strong is Your Trademark?

By Hoge Fenton | 02.20.2020 | Client Alerts

Distinctive trademarks that are original, fanciful, and arbitrary such as the unique shape of Nike’s swoosh or the name of Honda’s luxury vehicle division Acura are considered strong marks. Generic and descriptive marks such as “instant noodle” or “app store” […]

Mackrell International California Minority Counsel Program Bay Area Green Business